Earl of Sandwich
Working at Earl of Sandwich felt like being in a fairy tale where food took the spotlight. My job revolved around creating experiences through design and ensuring a consistent brand identity. This involved overseeing the art direction and graphic design for 28 locations, including the flagship spots at Downtown Disney and Disneyland Paris. It was quite magical, wasn’t it? I also managed to reduce production costs without losing the innovative essence and spearheaded website redesigns to enhance our online presence. It was all about elevating that warm, inviting atmosphere, making the customer hungry for our sandwich and leaving wanting to come back for more.
- Menu board design
- Packaging: cups, chip bags, labels, bags, foil wraps
- POS signage
- Wall Murals
- Signage: interior & exterior
- Operational materials
- Art direction for photo shoots